Apr 02, 2023 PASS Salesforce Pardot-Consultant EXAM WITH UPDATED DUMPS
Pardot-Consultant Questions PDF [2023] Use Valid New dump to Clear Exam
You can read the Pardot Consultant Certification Exam Requirements
The Salesforce Pardot consultant typically has at least 6 months of practical experience in implementing the Pardot application and associated tools. The Salesforce certified Pardot consultant has facilitation and consultancy skills to collect business requirements, design alternative solutions and implement them to meet business needs. The Salesforce Pardot Consultant Candidate has the experience, skills, knowledge and skills to:
- Articulate the implications and importance of the technical configuration.
- Analyze the potential consolidation strategy of the existing client and make recommendations for the translation of Pardot.
- Design a strategy to meet the customers' business needs based on an analysis of the main performance indicators.
- Analyze the current lead classification strategy and make recommendations for translating Pardot.
- Analyze the data generated in the Pardot reports to make recommendations to optimize the system.
- Take time to study the resources listed in this exam guide and any other study materials provided by Pardot.
- Identify and understand a client's current marketing / sales strategy.
A candidate for this exam should not be familiar with Marketing Cloud, Salesforce IQ, Analytics Cloud, Service Cloud, Communities Cloud or Salesforce Platforms and Apps. In addition, no candidate should make recommendations on Salesforce Sales Cloud implementation and configuration, Salesforce workflows, Salesforce triggers and reports, nor resolve DNS issues, the web hosting provider or the CMS client.
Salesforce Pardot Specialist credential is perquisites for Pardot Consultant exam.
NEW QUESTION 133
There is Custom Field Type in Pardot called Phone
- A. True
- B. False
Answer: B
NEW QUESTION 134
What would an Administrator set up to have a document automatically download after a successful form completion?
- A. Include a link to the content in the Thank You Content of the form.
- B. Redirect the prospect directly to the URL of the content by checking the box labeled "Redirect the prospect instead of showing the form's Thank You Content."
- C. Redirect the prospect to a landing page that has a link to download the content by checking the box labelled "Redirect the prospect instead of showing the form's Thank You Content."
- D. Create an email template that includes a link to your document. On your form, add a completion action to "Send autoresponder email" and select the email template that includes the document.
Answer: B
NEW QUESTION 135
LenoxSoft wants to add 50 points to the scores for prospects who attended a webinar last month. How would you advise them to accomplish this?
- A. Select all prospects in the webinar attendees table and use the table action at the bottom to add to their scores.
- B. Add a completion action to the form the prospects completed to register for the webinar.
- C. Create a new automation rule.
- D. Create a new segmentation rule.
Answer: C
NEW QUESTION 136
What is the purpose of creating a Tracker subdomain? [Choose one answer]
- A. To allow emails to be sent from your domain
- B. To give a seamless transition between pages and form that you host and your Pardot hosted assets.
- C. All of the above
- D. To host all Pardot landing pages and forms on your website
Answer: B
NEW QUESTION 137
"LenoxSoft wants to send an email to existing customers about a new product offering and will be using Handlebars Merge Language (HML) merge fields to personalize the email content. They are concerned some of the recipient prospect records may not have all of the fields populated that will be used to personalize the content.
What two options could be implemented to prevent empty field values from appearing in the email?
Choose 2 answers
- A. Use HML conditional logic statements
- B. Define default mail merge values for fields
- C. Define page actions to replace field values
- D. Use HML merge field modifiers
Answer: C
NEW QUESTION 138
The LenoxSoft marketing manager wants to report to the CEO each month the number of new leads generated and what types of assets are generating those new leads. Identify the Pardot reports and associated KPIs that would provide these metrics. Choose 2 answers:
- A. Form Report: Submissions
- B. Form Report: Conversions
- C. Form Report: Impressions
- D. Lifecycle Report: New Prospects Created
Answer: B,D
NEW QUESTION 139
The marketing team you consult with wants to assign prospects to a sales user when the prospects meets at least one of the following criteria: * Successfully complete a "Request a Quote" form, OR * Has a score above 175 and a grade above B+ Which assignment model will best achieve their goals?
- A. Completion Action
- B. Page Action
- C. Automation rule match All
- D. Automation rule match Any
Answer: D
NEW QUESTION 140
LenoxSoft's corporate marketing team has Pardot users who are users in all of their five Pardot Business Units.
User A primarily focuses on the North American business unit (BU), but is asked to review a new Engagement Studio program in the European BU before the European marketing team resumes the program.
How would user A accomplish this?
- A. Use the BU switcher in the North America BU to switch to Europe.
- B. Log out of the North American BU and log into the European BU to review the program.
- C. Instruct the user in the European BU to take a screenshot and email it to them to review.
- D. Create a custom user role in the European BU with access to the folder the program is in.
Answer: A
NEW QUESTION 141
How can an interested lead that comes to Lenoxsoft's website and fills out the Contact Us form receive a follow-up email each time he or she submits?
- A. Use a dynamic list to use as a recipient list on an email send.
- B. Send using the form's completion actions.
- C. Send using an automation rule
- D. Send using a segmentation rule.
Answer: B
NEW QUESTION 142
LenoxSoft has a Product Interest form where prospects can select a field value for which product lines they are interested in. The company wants that form field to automatically add prospects to a list for the product line they are interested in. If they select "Product Line A," it will add them to the "Product Line A" list. If the prospect field value doesn't contain "Product Line A," they would also like them to be removed from the list.
Which automation tool in Pardot should be used?
- A. Segmentation rule
- B. Completion action
- C. Dynamic list
- D. Automation rule
Answer: C
NEW QUESTION 143
Lenoxsoft currently uses a manual sales engagement process where assigned users manually add leads to lists based on a lead status value of "New". The Sales Manager wishes to develop a Sales Engagement Program that streamlines this process and has the following requirements: - Only leads with a status of "New" can be added to the Program. A lead with a status of "In Progress" CANNOT be added. - Assigned users should be notified when a lead has opened an email. Based on the above requirements, which is the best way to segment prospects for Lenoxsoft's Sales Engagement Program?
- A. Create an automation rule based on the Lead Status field value
- B. Create a dynamic list based on the Lead Status field value
- C. Create a completion action based on the Lead Status field value.
- D. Create a segmentation rule based on the Lead Status field value
Answer: B
NEW QUESTION 144
What type of Pardot field should you sync Salesforce Phone field
- A. Text
- B. You can't do this
- C. Number
- D. Phone
Answer: A
NEW QUESTION 145
Lenoxsoft has a product line that is business to consumer. They use the Lead object, but the Contact and Account objects are combined. The Pardot Administrator wants to enable person accounts and understand how this configuration affects the syncing from Pardot to Salesforce. Given default Pardot and Salesforce syncing behavior, which statement is correct when Person Account are enabled?
- A. The Salesforce contact level and account level fields will only sync with prospect fields in Pardot.
- B. Pardot will create a lead record in Salesforce, and when the lead is converted, Pardot will sync with contact and account.
- C. The Salesforce person account record will only sync with the prospect record in Pardot.
- D. Pardot will create a lead record in Salesforce, and when the lead is converted, Pardot will sync with the person account.
Answer: D
NEW QUESTION 146
LenoxSoft's web developer told the marketing team that the company website already has a Google Analytics tracking code in place, so the Pardot tracking code is unnecessary.
Which two benefits of installing the Pardot tracking code should be considered?
Choose 2 answers
- A. Associate visitor activity to a prospect on form submission.
- B. Capture complete demographic information about an anonymous visitor.
- C. Track the prospect's click path through the website's content.
- D. Trigger page actions to occur when a prospect visits a certain URL.
Answer: C,D
NEW QUESTION 147
LenoxSoft's Salesforce org uses various record types for their business units. LenoxSoft wants all new data collected in Pardot to quickly be created in Salesforce with a single, specific record type. Which set of actions would ensure this behavior?
- A. Manually assign all prospects in Pardot and verify the Salesforce connector
- B. Create an Engagement Program in Pardot and verify the Salesforce connector.
- C. Automatically assign all prospects in Pardot and review the Salesforce Connector user's permissions.
- D. Regularly export data from Pardot and data load file into Salesforce
Answer: C
NEW QUESTION 148
LenoxSoft has a "Demo Request" landing page that is getting a lot of views, but not very many submissions. The marketing manager has the following requirements:
* Receive a notification when prospects view the page, but do not submit to see if they can retarget.
* Receive one notification per prospect.
How should a consultant accomplish this in Pardot?
- A. Completion action on the form to tag "Submitted" > Automation rule to notify user with criteria of "Demo Request" landing page was viewed and tag isn't "Submitted".
- B. Dynamic list of all prospects who have submitted the form > Dynamic list of all prospects who have viewed landing page > User exports both lists and compares.
- C. Page action on the landing page to notify user upon view and add to list > Automation rule to remove from same list when form is submitted and notify user again.
- D. Dynamic list of all prospects who have viewed the landing page > Completion action on the form to remove prospects from the list upon form submission > User monitors list.
Answer: A
NEW QUESTION 149
LenoxSoft does not use the Leads object in their Salesforce instance. This requires Pardot to create Contacts only if a new prospect record is created in Pardot and then assigned to a sales user. The sales manager also requires assignments to be distributed evenly across the sales teams.
How should LenoxSoft get started?
- A. Build a Dynamic List looking for new prospects and create an Automation rule to assign members of that list via Salesforce Assignment rules as contacts.
- B. Enable the reverse sync feature through Pardot Support and create an Automation rule to assign prospects to a user in a group.
- C. Build an Automation rule looking for new prospects and add new records to Salesforce as contacts and assign via Salesforce Assignment rules.
- D. Enable the appropriate "optional Salesforce connector setting" and create an Automation rule to assign to a sales user.
Answer: B
NEW QUESTION 150
Which is true about Visitor Filters?
- A. You can filter by a hostname wildcard
- B. You can the filter by IP
- C. You can't filter your own company IP
- D. You can filter by a hostname
- E. Use filters to exclude some types of visits, clicks, or other actions from your campaign results and email notifications
Answer: A,B,D,E
NEW QUESTION 151
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